The act of capturing sections of images in action, combining them and having them edited by a producer is defined as video production. There are different types of video production such as film production, event videos and marketing videos depending on the type audience on target and the size of production scale.
A script is written from an idea which builds into a story resulting to video production. There are three stages in video production which are; preproduction, production and post production and should be followed sequentially. The plans, requirements and the time frame required for the video production are all determined at preproduction stage. Production stage is the most involving as it deals with the actual capturing of the video contents. To ensure that the captured video sections have proper sound effects , good image resolution and are organized to communicate to the audience, the producer need to do video editing at postproduction phase.
It is the responsibility of a video producer to oversee the idea of video production, provide lighting, cameras, make-up artist and do the budget to eventually actualize video production. A film is only considered legal after the producer has observed all the protocols as required by the government such as copy rights and video registration. The producer should have it in mind that video production is a business which exists in very competitive environment in the entertainment industry and do all what it takes to perform best. Video production has gained popularity recently due to advanced technology and can be done more quickly and excellent results with ease.
Video production requires an experienced producer to handle the undertakings involving the actors and video casting. To produce a thrilling video or film the producer needs to understand the nature of the targeted audience and also widen the scope of the audience as this increases the marketability of the video. Subtitles have been used by many producers in movie production with the aim of counteracting language barrier especially in situations where there targeted audience use two different languages.
Copyright regulations to avoid plagiarism and rating by viewers are some of the ways a producer should consider in marketing to increase profitability in video production. In the modern society, using videos is one of the easiest ways to pass information to the society and also used to pass knowledge in education facilities as it is quick to interpret visualized images. Video production is very dynamic and has a lot importance as it can be used to preserve live memories, learning purposes, entertainment and more so a source of income. Young people have come to realize and improve their talents and hobbies such as acting and shooting videos and benefit financially through video productions.